Top Tips to Make Your Trade Show or Convention a Success
Do you have an upcoming trade show or convention on your calendar? At 360x Events and Promotions, we staff some of the biggest brands’ conferences and some of the most-attended trade shows.
Here are our tips for what makes a great experience!
From staff t-shirts to lanyards, giant digital signs to cocktails, reinforce your brand with visuals.
How to do that? You’ll need a great planner to imagine every opportunity to brand swag and decor, then some creatives to make it happen.
Share on Social
Your participants want to share their experiences so make it fun and easy!
Think: QR codes to connect with social media, bespoke hashtags for your event and photo booths, live performers, and once-in-a-lifetime experiences that cry out “take a picture of me!”
Some people have truly embraced the virtual conference world. Other people are dying to be back in person…
Luckily, you can have your cake and eat it too with interactive apps, augmented reality opportunities, and big screen streaming options so your physical participants feel like they have access to the digital crowd and vice versa.
Send Them Away with Something to Remember
Gone are the days of a mousepad and a baseball cap cutting the mustard for swag takeaways. It’s time to get creative! (You’d be amazed at what fun and creative gifts people come up with at the trade shows we staff!)
Think outside the box and send people home with swag that will grace their homes and offices for years to come. Think blankets, speakers, cool hanging pendant lights, hand-tooled leather goods, vegan decals with 80s bands on them, and our fave… Inflatable unicorns!
Tease the Next BIG Thing!
You’re hosting a conference or trade show to accomplish a goal. Be clear on what metrics you’ll use to gauge success and plan everything backward from those goals.
Likely, you’ll have some long-term plans for your participants so, let them in on the next big thing. Motivating employees? Tease the next incentive trip. Bringing tradespeople together? Tease the next event you’ll be hosting.
Work With Our 360x Team!
At Events360x, we partner with some of the top brands to create a memorable event for all who attend. Our global network of talent allows us to assist your event coordinators with all their staffing needs. Worried about under/overstaffing? We’ve got you covered!
Reach out to our team for your next event, fill out the form here.
Then, read on for more information on how to create a memorable live event!