letter board spelling out "gig economy"

How to Find a Reliable Side Hustle

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*Hint: It’s Called the Gig Economy!*

Side hustles… We’ve all heard of them! In fact, during the COVID-19 pandemic, it seems like more people than ever were kick-starting their own side hustles.

Whether you’re driving for a ride-share service, selling handmade trinkets on Etsy, or freelance blogging for extra cash, the side hustle era seems stronger than ever.

So, what’s keeping you from joining the movement? It’s time to find your side hustle. Here’s how to find a reliable side hustle (*cough cough* it’s called the gig economy!)

What is the Gig Economy?

The gig economy is defined as “a free market system in which temporary positions are common and organizations hire independent workers for short-term commitments.”

The word “gig” is slang for a job that lasts a designated period and was previously used by musicians to define a performance engagement.

Why Work in the Gig Economy?

But why would you want to work in the gig economy? Let’s share a couple of reasons below.

#1: Flexibility

Traditional jobs require individuals to work a set schedule. The gig economy, however, allows you to work when YOU want.

In the gig economy, you can set your own schedule and work as much or as little as you like. For example, at 360x Events & Promotions, you can decide to accept or decline working an event when it becomes available.

#2: Generate Additional Income

Need to earn extra cash? The gig economy is a great way to supplement existing income on your terms.

#3: Networking Opportunities

At 360x Events & Promotions, we staff some of the most exciting events in the industry. These events—including large-scale conferences, conventions, trade shows, and more—provide our workers with the opportunity to network with attendees.

Joining the gig economy is a great way to enhance your personal and professional bubble.

Plus, our events are fun—and you might even walk away with free products! (*cough cough* some of our team members from a recent event just walked away with free Fabletics attire!)

How to Find a Reliable Side Hustle

It’s easy… Join our team at 360x Events & Promotions! We’re always looking for new talent.

Whether you’re a college student, a part-time worker with time on your hands, or a parent who wants to make extra cash on the weekends, we need sophisticated, professional, fun people to join our talent pool.

Start your journey with 360x Events, by creating a profile. Then, read on to learn more about our staffing opportunities in Las Vegas.

las vegas sign with palm trees and airplane flying over on a sunny day

Calling All Talent: Las Vegas Edition!

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Vegas baby! It’s time to recruit talent in Las Vegas. 360x Events and Promotions is looking to hire top talent to join our team. Our team at 360x works with a variety of companies to staff some of the largest events in Vegas.

After all, they don’t call Vegas the entertainment (and marriage!) capital of the world for nothing. Whether you’re a student in college, a fitness teacher trying to make a little money on the side, or someone with a passion for acting and live performing, we need you!

What Kind of Vegas Event Job Openings Do We Have?

We’re always looking to hire talent that aligns with the following profiles:

  • Live Performers
  • Brand Ambassadors
  • Promotional Talent
  • Actors
  • Models
  • Mascots
  • Field Managers
  • Influencers
  • Spokesmodels
  • Specialty Talent
  • And more! 

What Does It Look Like to Work at a Las Vegas Event?

Of course, working at a Vegas event looks different depending on the job you’re doing. Take a look at our highlight reel below to see a few ways our talent shows up!

At Events360x, we’re always looking for new talent to join our team. We need sophisticated, professional, fun people to join our talent pool. These experiences are the perfect opportunity to network with fellow entertainment professionals and to build your own network in the space. If you’re not as motivated by networking,  it’s also a great way to attend some incredible events—FOR FREE!


Start your journey with 360x Events, by creating a profile here.

three live performers smiling

Best Practices for Live Performers

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So, you’re a live performer who has booked an event—congrats! (Hopefully, you got the gig with our help at 360x Events and Promotions). Nevertheless, whether you’re new to the event scene or a performing pro, it’s always helpful to get some tips before the big day. Here, we’ll list our best practices for live performers.

Check them out below!

Pre-Show Rituals

Most every performer has some sort of pre-show ritual. Depending on your performance (maybe you’ve been hired as a costumed character, a full-blown singer or dancer, the list goes on), this might be a mixture of vocal warm-ups, reciting lines, meditation, and even stretching.

Our favorite pre-show ritual is Ryan and Sharpay’s vocal warm-up from High School Musical… It’s a classic!

Regardless of what your pre-show ritual looks like, the important thing is that it works for YOU.

Stay Hydrated

Hydration, hydration, hydration… We cannot stress this one enough. As a live performer, it’s essential to have a bottle(s) of water on hand during your performance.

This is especially true for performers donning costume characters—boy, can those get stuffy! Plus, chances are, as a live performer, you might encounter some harsh stage lighting, which won’t help your case.

In addition to plain old water, we recommend getting some extra electrolytes in with a packet of Liquid I.V. or a bottle of Pedialyte, maybe even some salt tablets.

The last thing we want is a costumed character like SpongeBob or Wonder Woman passing out from heat exhaustion!

Mistakes Happen!

Remember, every performer has made a mistake—even some of the world’s biggest stars like Ozzy Osbourne, Pink, and The Foo Fighters (their lead singer Dave Grohl fell off the stage and broke his leg during a show!)

Anyway, an important part of being a performer is knowing that mistakes are bound to happen. That’s showbusiness baby! Sometimes it might be on your end (maybe you break character or forget the words to a song or your line); or, perhaps it’s out of your control (like technical difficulties).

Whatever the case may be, don’t panic. Stay positive and keep going. Your audience will admire you all the more for it.

Items to Keep on Hand

When heading to your performance, you should always have a few essentials on hand.

  • Food (Easy snacks that are easy to transport!)
  • Ice packs (especially if you know it’s going to be a hot day)
  • First aid kit
  • Again, lots of water

A Final Word

Well, there you have it. Some of our best practices for you live performers. Interested in booking your next performance gig? Join the 360x team of talent. We’ll send you to the best events with the right support and professional team to schedule you!

brand ambassador at live event

Brand Ambassador, Promotional Model, vs. Spokesmodel

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It’s the age-old question… OK, well not age-old but still a good question!

You’re hosting an event. Do you need a brand ambassador, a promotional model, or a spokesmodel? Let’s help you figure it out by defining each below.

What is a Brand Ambassador?

In short, a brand ambassador is an individual hired by a company to raise brand awareness and spread brand positivity.

What Does a Brand Ambassador DO?

The number one goal for a brand ambassador is to create a fun, memorable experience for consumers. This can be achieved both on and offline. Over the years, however, social media has become an integral part of a brand ambassador’s role.

Some roles and responsibilities that a brand ambassador might be faced with can include:

  • Engaging consumers, exciting them about the mission, and elevating the brand message
  • Sparking word-of-mouth about the brand
  • Instilling brand education
  • Donning branded uniforms or costumes to drive brand awareness
  • Conducting product demos
  • Distributing marketing materials

Interested in learning more? Read our article “What Does It Mean to be a Brand Ambassador?” for more information.

What is a Promotional Model?

A promotional model is hired by a business to draw in an audience at high-traffic live events. These individuals are experts in face-to-face marketing, also known as live marketing.

You will find promotional models working at trade shows, conventions, promotional events, corporate events, and even sporting events, concerts, and festivals!

What Does a Promotional Model DO? 

After grabbing a prospect or consumer’s attention, it is a promotional model’s job to:

  • Increase product or service awareness
  • Provide product or service information
  • Serve as an extension of the brand, and
  • Create a lasting, positive impression

What is a Spokesmodel?

Last but certainly not least, we have spokesmodels! What is a spokesmodel? Similar to a spokesperson, who is defined as “a person who speaks as the representative of a group or organization,” a spokesmodel helps reinforce the image a brand is trying to create.

By definition, a spokesmodel is “an attractive or otherwise appealing person who is hired to speak on behalf of a company or product.” This might be for print, video, magazine, or television commercials.

What Does a Spokesmodel DO?

Typically, a spokesmodel will work product demonstrations, launch parties, and other public relations events to confirm their endorsement in public.

Having a spokesmodel for your brand can help:

  • Increase brand credibility
  • Bolster awareness
  • Catch prospective attention, and even
  • Rejuvenate your brand

If you’re hosting an upcoming event and need to hire any one of the above talent, get in touch with our team at 360x Events & Promotions today!

Why? We provide the very best in live event staffing and experiential marketing for conventions, trade shows, specialty events, promotional staffing, and more. When you need quality, professional, friendly staff, 360x is your solution.